Market research
Before tooling money gets spent, we find out whether the thing should exist.
- Category and opportunity sizing
- Competitive teardown
- Demand and review-mining analysis

What we do
Take the whole chain or any single link. Most clients start with two or three services and add more once the first one lands.
Before tooling money gets spent, we find out whether the thing should exist.
Industrial design that survives contact with a factory.
Production-intent CAD, drawings and tolerances.
Factory selection, tooling and the quality system that keeps units consistent.
Amazon and Walmart — listing, advertising and defence.
Google, Bing and Shopping campaigns managed to a target return.
How it runs
Market sizing, competitor teardowns and a straight answer on whether it is worth building.
Industrial design, production-intent CAD and a design-for-manufacture pass before tooling.
Prototypes in your hands, factory audits, tooling managed through to an approved first article.
Quality inspection, freight and customs — then the listings and campaigns that sell it.
Why us
Design, engineering, factory and marketing sit under one contract. When something slips there is no vendor pointing at another vendor.
Tooling is registered in your name, not ours. Worth checking on any quote you receive — it is the clause that decides whether you can ever change supplier.
We audit on site before recommending anyone. No broker chains, and no factory we have only ever met over email.
The people writing your listings have held the prototype and read the DFM report. It shows in the copy.
The detail
Six stations on one line. Most clients join at 01 or 02; some arrive at 04 with a design already done and need a factory. You can enter anywhere, but the order does not change.
We size the category, tear down the closest competitors, and read their one-star reviews at scale. Roughly a third of the ideas that reach us do not survive this stage — which is much cheaper than finding out after tooling.
Industrial design and production-intent CAD, with a design-for-manufacture pass before anything reaches a toolmaker. Wall thicknesses, draft angles and tolerance stack-ups get resolved on screen, not in steel.
Printed and machined parts in your hands, then tested against a written protocol. You hold the product before you commit to the mould that makes ten thousand of them.
We shortlist factories against your volume, audit them on site, and manage tooling through to an approved first article. Tooling ownership stays in your name — a detail worth checking on any quote you receive.
Inspection to an AQL you agree in advance, during production and again before shipment. Then freight, HS classification and customs through to your warehouse or a fulfilment centre.
Listings, search, paid media and lifecycle email — run by the people who know how the product is built, which turns out to matter when you are writing the copy that has to sell it.
Next step
Send a sentence or a spec sheet — either works. We will come back with what we think it takes, what it is likely to cost, and whether we are the right people for it.